The journey to becoming a better beer drinker
The Internet is a vast ocean overflowing with information. On a daily basis, many knowledge-thirsty consumers traverse site after site searching for ways to improve their lives. Many companies big and small leverage that opportunity by offering free product education to their visitors. Much of this education is simply brand hype, but occasionally we stumble across something special–something designed to educate and inspire us first, and sell us second. That is exactly what the Flying Dog brewery did, and this is the story of how it inspired me to be a better beer drinker.
A little bit of back story
For those that weren’t at Icrontic’s 2009 EPIC, I was a knucklehead that brought a really cheap 12-pack of Natty Boh (Ed: National Bohemian), primarily to razz our friend Robert Hallock for being a bit of a beer snob. This came about as the result of a Twitter exchange in which I expressed my feeling that beer was the workingman’s drink and that fans of craft brewing were often pretentious because they chose to “over spend” on craft beers.
Robert holds a high preference for craft brew, so he and I went back and forth a bit, and I figured it would be fun to try and get him to swill a can of the cheap stuff at EPIC. Robert, being the gentleman he is, took down about half a can of what I now admit is not very good beer.
I did bring a couple cases of the good stuff, because that’s the right thing to do when invited to a man’s home for a few days, but I will go on record to say that my knowledge of craft brew was limited; Clipper City was the only micro brew regional to Maryland that I had much knowledge of.
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